Coding for email is a fine art as there are so many variables that one needs to take into consideration, none the least of which are the different mail clients and what they do or do not support. Each is unique. As the third most used mail client in the world, Outlook has idiosyncracies that are of course different to those of Gmail and the 2016 release has its own set of requirements. Here are some things to be aware of
Continue reading “Coding for Outlook”Rules for creating email signatures
How to create almost unbreakable HTML email signatures. The first thing to remember is to keep it simple. Some mail clients remove images from signatures no matter what you do so, plan for this. The fewer images the better. All set dimensions must be exact. No percentages. Your coding must be as tight as possible and your design as simple as possible.
Continue reading “Rules for creating email signatures”Email Signature Fonts
Email signatures are tricky things to get right. However, if you understand how different email clients work, then it is not too difficult after all.
Continue reading “Email Signature Fonts”Image Blocking FAQ
How can I improve the chances of my html signature’s images being shown?
Ask to be added to people’s known senders lists. Some email clients will load images automatically, as long as the recipient has marked you as a known sender.
Continue reading “Image Blocking FAQ”Why does my signature look broken in replies?
You have spent time and money making your signature look amazing. You have tested it with your agent at Databias and given approval for it to go live across all your employees’ mail boxes. Then you receive a forward from a reply to a reply of a reply to an original email from one of your employees and scrolling down to read the thread, notice that the signature is not looking as it is supposed to at the bottom.
Why? Where have the images gone? Why is there this alt text there instead, making everything move out of alignment?
Continue reading “Why does my signature look broken in replies?”Not all emails are considered routable
All email addresses have the following format: username@domain, eg: me@databias.co.za. Using a popular analogy, imagine the domain is the PO Box and the username is the intended recipient. Having these as standard enables the mail servers (post offices) and clients (postmen) to collect and deliver the electronic mail successfully.
Email Acronyms: SMTP, IMAP and POP
As an email specialist we often talk in acronyms and these are the three main ones we use on a daily basis:
SMTP: Simple Mail Transfer Protocol is a standard set of rules that allows electronic devices to transfer electronic mail (email) from one device to another. Mail servers and other message transfer agents use SMTP to send and receive mail messages. Continue reading “Email Acronyms: SMTP, IMAP and POP”
What is a mail client?
Do you need one?
An email client is a piece of software that is downloaded and installed on your computer. The software links to a server where it collects and delivers your stored email from and too. An email client can also be a web application where everything is stored online by the web app provider. While consumers have tended toward the ease of use that web app emails allow, many businesses still prefer to control their own emails through an email server and email client in order to protect sensitive business data. There are more than 50 recognised email providers on the market, and we work with them all. Here we summarise the best email clients and email web apps.
Email signature best practices
Your email signature – a powerful, low-cost and high-return marketing tool.
Consider that an employee on an average sends out 40 emails every day to either to a company’s customers, prospects, partners or investors. If there are 20 employees who are active on their email for 250 business days, it amounts to 200,000 annual sends.
Now consider the brand visibility you could ensure through a good email branding campaign with well designed signatures and banners. It is easy with Databias and here are some guidelines to consider when building your campaign.
Setting up email branding in Outlook 2016 for Windows
Please note: 365 email users do not need to follow the below steps in order to brand their outgoing email; rather our support personnel can setup your 365 organization to route your outbound email via our branding servers using the centralised 365 interface. This makes management of outbound email much more simple.
Continue reading “Setting up email branding in Outlook 2016 for Windows”